Electronics
Tenol alpha surveys has a good understanding of the electrical/electronics industry segments from our omnibus online survey and clients with customized research.
Brand equity on electronics product, loyalty test and alternative checks are periodically conducted among consumers and retailers of electronics products with a view to provide producers and marketers alike with up-to-date intentions of the market taking into consideration a gross look at the share of the markets.
Consumers’ expectations from various categories of such brands and product segments are also investigated.
