SMS consulting is one of the leading marketing research companies in Nigeria, a contemporary and cutting edge agency, set up to fill clearly identifiable gaps in marketing practice such as :
- Declining Quality in Market Research Offerings
- Decreasing Knowledge and Application of Strategic Marketing
- Falling Standards in Professional Ethics
- Weakening Capacity in Creative thinking
- New and Rapid Developments in Marketing and Research
Our Development Focus and Approach are driven by the need to address Clients’ Concerns and add Real Value to their Operations
OUR VISION
To effectively deploy necessary skills, experiences and capabilities, in the most creative ways, to provide transformational solutions to key business challenges as well as deliver optimized opportunities in such a manner that offer real value and clear advantages to our clients.
OUR MISSION
To be the reference partner in the supply of required insights and direction for business development and growth based on accurate facts, deep analyses and contextual engagements.
OUR OBJECTIVES
To effectively deploy necessary skills, experiences and capabilities, in the most creative ways, to provide transformational solutions to key business challenges as well as deliver optimized opportunities in such a manner that offer real value and clear advantages to our clients.
OUR PRINCIPLES
SMS is grounded in the Foundational Principles of :
- Attainment of True Professionalism
- Pursuit of Excellence
- Achievement of Top-Class Performance
- Commitment to High Ideals and Standards
OUR CORE VALUES
- Integrity
- Respect
- Responsibility
- Resilience
- Diligence
- Passion for Success
- Continual Learning & Improvement
WHAT MAKES US DIFFERENT
At the hub of SMS are people who possess robust competencies and attitudinal dispositions for excellence with relevant characteristic functionalities.
Inquisitive challengersChallenge conventional thinking to develop the right approach, methodology and questions to unlock accurate answers to business issues.
Precise thinkersIn the ever competitive and challenging environment with heightened expectations, we uncover the correct details that matter.
Influential advisorsOur goal is to deliver recommendations that tell compelling stories and influence the success of organisations.
Leading expertsOur people are highly respected researchers, trained to understand business dynamics and the strategies that drive them. We are famous for our award winners, published authors, leading academics and industry pioneers.
OUR ATTITUDE & CHARACTERISTICS:
ProfessionalismSkilfulness and Expertise, Effectiveness and Efficiency.
PragmaticSensible and Rational, Honest and Responsible.
PurposiveFocused and Engaged, Profound and Penetrating.
PassionateObsessive and Fanatical, Adoring and Romantic.
PrognosticAnalytic and Prophetic, Intuitive and Predictive.
